(1)
Nugroho, F. P. .; Rinawati, A. .; Fadhiliya, L. . ANALISIS BRAND COMMUNITY DAN OPINION LEADER PADA KEPUTUSAN PEMBELIAN PROSUK JAM TANGAN SWATCH (STUDI MENGENAI LOYALITAS MEMBER SWATCH CLUB INDONESIA). social 2026, 6, 120-130.